Turn Discovery Conversations Into Five & Six-Figure Engagements, Without Writing Bloated Proposals That Get Ghosted.

Download The High-Impact Proposal & Alignment Framework used by Stephanie Licata to close high-ticket B2B and B2C deals. Eliminate scope creep, define clear timelines, and present non-negotiable value to executives, teams, or coaching clients

If you deliver coaching, consulting, training, or facilitation, you know the Proposal Trap:

  1. A great discovery call ends with "Send over a proposal with pricing."
  2. You spend unpaid hours writing long, unstructured documents.
  3. You hit send… and get met with crickets.

Vague proposals invite delayed decisions, endless revisions, and stalled projects. Winning deals requires structural clarity: a crisp diagnosis, strict scope limits, clear client prerequisites, and an unambiguous investment.

Get immediate access to the exact 4-part framework and stop giving away unpaid work.

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Smiling woman working on laptop at a desk.

Hi, I'm Stephanie Licata

I'm a learning and leadership consultant whose generated $3M+ in high-ticket B2B and B2C coaching and training sales over the last few years by keeping things SIMPLE.

Today, my business is built on a combination of selling direct to my clients and through strategic partnerships. I'm sharing my proposal framework to help other people practitioners streamline their sale process.


Inside the Framework

Everything you need to start streamlining proposals

  • Outlined sections for what to include for each section of the proposal
  • Examples to guide you that can be customized to your business or service type
  • The "Why" Teaching Notes: Step-by-step psychological breakdowns explaining why each section is structured to close deals faster.

Bonus Note: Inside your email confirmation, you will also get exclusive access to request fully formatted, anonymized proposal samples for B2B Leadership Coaching, Group Cohort Trainings, or B2C Coaching.

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